Sponsor, Athlete & Partner Marketing

Thought-leaders who develop authentic relationships between PAs, athletes, and brands to deliver integrated, turnkey partnership solutions.

What we do

Campaigns and creative

Collaborate with brands to ideate campaigns that maximize the commercial value of rights and “collective” player pool


Holistic partnerships

Develop integrated partnerships leveraging PA IP, athletes, content, and PA events to drive measurable brand ROI


Athlete access

Seamlessly deliver athlete centric endorsements, activations, content, and event partnerships at scale


Production

Produce market-leading branded content and campaign shoots centered around member athletes


Execution support

Provide end-to-end account management and execution for partnerships across the campaign lifecycle



90+

Partner brands

100m+

100s of millions of fans and followers of member athletes

350+

Athletes included in partnerships


Examples of our work


Latest news & articles

Google Pixel Expands Partnership with WNBPA, NWSLPA, and USWNTPA to Capture and Tell Stories of Women Athletes Through Pixel Player Portraits

Google Pixel and OneTeam Partners announce a trailblazing partnership with the Women’s National Basketball Players Association (WNBPA), the National Women’s Soccer League Players Association (NWSLPA), and the U.S. Women’s National

NWSL Players Association Expands Relationship With Ally, Extends Partnership through 2027

Ally will empower NWSLPA members to secure the financial future they deserve by giving them access to its financial tools and programming.

TIAA Is Empowering U.S. Women’s National Team Players To Take Charge Of Their Financial Futures

TIAA Is Empowering U.S. Women’s National Team Players To Take Charge Of Their Financial Futures

Rethinking women’s sports licensing in the athlete era

This isn’t just a call for equality; it’s a strategic investment in sustainable growth, profitability, and lasting engagement in the sports industry.