Games & Interactive

An expert team facilitating frictionless access to unique player IP; supporting the development of cross-platform products that fans love.

What we do

Single point-of-contact

Seamlessly execute group licensing programs across women’s sports, men’s sports, and every gaming platform.


Product & portfolio strategy

Identify opportunities across game types to leverage player IP in standalone titles & integrations tied to marketing events


Go-to-market & execution support

Support licensees with rollout, compliance, PA management, and authentic athlete representation


Marketing & activation

Coordinate cross-functionally to develop athlete-centric campaigns that deliver maximum ROI for partners


Market expertise

Dual licensing guidance, retired player coordination, seasonality implications, user economics (LTV & CAC improvements)



35+

Partnerships with the biggest names in gaming

$1B+

Annual partner revenue leveraging player IP

5 Platforms

Mobile, pc, console, vr, blockchain


Examples of our work


Latest news & articles

RWS Global And OneTeam Partners Join Forces To Bring Immersive Live Experiences To Sports Venues

The Partners Will Collaborate to Create Unique, Branded Entertainment, Tapping Into “Off Moments” for Teams and Venues

WNBPA and OneTeam Announce First Sports Betting Partnerships with PENN Entertainment

Partnership Provides PENN with Rights to WNBA Player Name, Image and Likeness for ESPN BET and theScore BET

Aflac and WNBPA Raise the Stakes for 2025 WNBA All-Star Weekend

Supplemental health insurer renews partnership with WNBPA and boosts prize money to $115,000

gorjana Teams Up with USWNT Players Association as Official Jewelry Partner

The USWNTPA and gorjana are proud to announce an exclusive partnership with gorjana as the Official Jewelry partner of the USWNTPA.