Consumer Products
A full-service team across apparel, hardlines, and trading cards that leverages the collective use of player IP to deliver products that fans love.
What we do
Single point-of-contact
Seamlessly execute group licensing programs across women’s sports, men’s sports, and every product type
Product & execution
Collaborate across product lifecycle, advise on athlete selling trends, and ensure athletes are properly represented
Retail strategy
Advise to maximize sell-in and sell-through, and ensure products land at retailers through correct channels
Marketing & activation
Coordinate cross functionally to deliver athlete marketing activations that increase awareness and sales for licensed products
Market expertise
Guidance for co-branded products, seasonality implications, retired player integration
80+
Partnerships across 6 PAs and college
$550m+
Annual gross product sales (combined, all CP licensees)
20+
Product types, including jerseys, N&N tees, toys, trading cards, and more
Examples of our work
Latest news & articles
RLPA and OneTeam International unite to bring the commercial platform driving American athletes to Rugby League.
17 December 2024
Shiftwave, the groundbreaking wellness technology company, has entered a multi-year agreement with the NFL Players Association (NFLPA), OneTeam Partners, and Exos to transform the well-being of current and former players.
4 December 2024
MLB Players Inc., FanDuel and OneTeam Sign Licensing Agreement
26 November 2024
