Welcome to the Athlete Era
We unite Players Associations and elite athletes by giving them the platforms, resources and expertise necessary to maximize their collective value.
We are the first multi-billion-dollar company built for athletes, by athletes.
Commercial Partners
We work with the biggest brands across the globe
Our PA Partners
We are the commercial rights holder and arm of 8 Players Associations and tens of thousands of college athletes
What we do
Unlock the collective IP and influence of athletes at scale
OneTeam College Group Licensing Program
Expanding opportunities for college athletes through group licensing
Latest news & articles
The Partners Will Collaborate to Create Unique, Branded Entertainment, Tapping Into “Off Moments” for Teams and Venues
8 May 2025
Partnership Provides PENN with Rights to WNBA Player Name, Image and Likeness for ESPN BET and theScore BET
18 April 2025
Supplemental health insurer renews partnership with WNBPA and boosts prize money to $115,000
17 April 2025
The USWNTPA and gorjana are proud to announce an exclusive partnership with gorjana as the Official Jewelry partner of the USWNTPA.
16 April 2025
